BROASTER INTRODUCES BARBECUE PROGRAM
ROCK COUNTY SMOKEHOUSE USES REAL WOOD TO SMOKE MEATS LIKE RIBS, CHICKEN, PULLED PORK OR BRISKET IN A THIRD OF THE TIME OF A CONVENTIONAL SMOKER.
Broaster Company has launched its Rock County Smokehouse program, which enables operators to quickly and conveniently serve freshly smoked barbecue.
Beloit, Wis.,-based Broaster has been manufacturing high-quality Pressure Fryers, a licensed branded program, delicious foods and specialty foodservice equipment to the industry for over 65 years. Broaster markets its products through a responsive global network of authorized distributors. The company also markets and licenses its Genuine Broaster Chicken product and the Broaster Express food program worldwide to a wide range of foodservice operations.
Rock County Smokehouse uses real wood to smoke meats like ribs, chicken, pulled pork or brisket in a third of the time of a conventional smoker. With no skilled labor necessary, the unique Smokaroma pressure smoker cooks and browns meat to the proper temperature resulting in ready-to-serve authentic smoky barbecue.
“We understand that operators are seeking ways to drive customers to their restaurants with trending dishes,” said Broaster Company President and CEO Jay Cipra. “The Rock County Smokehouse program offers the opportunity to serve impressive smoked food in a convenient format that people will crave.”
With the use of real hickory or mesquite wood chips, the Smokaroma pressure smoker does not require a liquid solution or artificial smoke to generate authentic barbecue dishes. Moisture from the meat creates pressure during the cooking process and drives the smoke throughout the meat for impressive flavor.
The all-inclusive Rock County Smokehouse can be incorporated into a variety of operations to elevate menu options that will increase customer traffic. The turnkey operation includes everything from the equipment, sauces and rubs to the advertising support necessary to market the product.
With more than 65 years of experience and thousands of licensed operators worldwide, Broaster Company is the industry leader in branded food concepts. From Genuine Broaster Chicken to the fun and convenience of Broaster Express — and now the flare of Rock County Smokehouse — these all-inclusive programs strengthen operators’ businesses and build their profits.
#BetterBeBroaster
Bring on the HEAT 🔥
Have you tried our NEW Nashville Hot Dust? (Product #95239)
Chef Ken is sharing his favorite ways to use it — from cranking up your chicken to adding a bold kick to fries, sandwiches, and more.
Mar 5
Distributor Training Recap ✨ We love training week here at Broaster!
Last week we had the opportunity to connect, collaborate, and sharpen our skills with an incredible group of distributor partners. Thank you to everyone who participated in our training!
Missed this session? Stay tuned… more training opportunities are coming soon!
Mar 4
No hood? No problem. 🔥
Our ventless fryer lineup is built for locations without a traditional hood system so you can turn underused space into a high-performing hot food destination fast.
Ready to unlock new profit in your space? Let’s talk about which ventless solution fits your operation best. Contact your local distributor today 👇
@rmd_5_2_8_0
@tsbldistributingmn
@taylorfreezerscalifornia
@midwestequipmentco
@woodfoodsystems
@taylorfreezermi
@taylornewengland
@smokendudesbbq
Mar 3
✨ Operator Spotlight ✨ We’re proud to spotlight 63 Express Hager City Gas Station and Convenience Store in Hager City, Wisconsin...a convenience store that’s adding real value to their community with Genuine Broaster Chicken®! 🍗
By offering freshly prepared Broaster Chicken alongside convenience essentials, this store isn’t just selling great food but they`re also driving customer traffic, increasing in-store purchases, and giving people a reason to choose quality on the go. Broaster Chicken’s pressure-fried process delivers the crispy, juicy flavor customers love and keeps them coming back time and again.
Thank you for being a Genuine Broaster Chicken Operator! 😎 #BetterBeBroaster
Feb 27
Since 1953, we’ve been cooking up more than just chicken! From our early days to today, Broaster has a rich history full of innovation, flavor, and milestones you might not know about. 🐔✨
Follow along as we share our journey from 1953 to 2026 and everything in between! Starting off strong with 1953, L.A.M. Phalen develops and patents the Broaster Pressure Fryer and the unique Broaster pressure frying concept. During this time, Flavor Fast Foods is formed under the leadership of Phalen and is staffed by people associated with Tekni-Craft, manufacturers of the Taylor Freezer line. #BetterBeBroaster #BroasterHistory
Feb 26
Cooking fresh fish in your kitchen? 🎣 We’ve got you covered! Chef Ken shows off our Creole Coating (Product # 96587) and All-Purpose Batter (Product # 96501 ), which are perfect for fish, shrimp, and even veggies. 🍤🥦
Grab yours from your local distributor and take your seafood to the next level! 👇
@rmd_5_2_8_0
@tsbldistributingmn
@taylorfreezerscalifornia
@midwestequipmentco
@woodfoodsystems
@taylorfreezermi
@taylornewengland
@smokendudesbbq
Feb 25
Ready to take your fried food game to the next level? 🔥 Meet our pressure fryer lineup ➡️ the backbone of flavorful, juicy, consistent cooking in kitchens everywhere! 🍗
Standard Features Include:
👉 Fast & productive
👉 Pressure-activated cover – for safety and ease of use.
👉 Round cooking well – ensures uniform heat, prevents sticking, and delivers superior quality.
👉 Durable construction – fully welded 300 Series stainless steel.
👉 Easy to operate – SmartTouch™ color touchscreen with intuitive menu.
👉 Auto Comp™ feature – adjusts cooking time for varying load sizes and temperatures.
👉 Automatic cook cycle counter
👉 Built-in oil filtration
👉 Touchscreen controller
From compact options ideal for smaller spaces to high‑capacity units built to handle peak demand, our lineup lets operators choose the perfect fit for their volume and workflow. Contact us today to get started!
Feb 23
Ever wondered what makes Broasted Chicken different from regular fried chicken? 🤔
It’s all in the pressure frying. Cooking chicken in a Broaster Pressure Fryer locks in flavor and juiciness that ordinary frying can’t match. 🍗✨
And fun fact:
👉 “Broasted®” and “Broaster™” are trademarked, meaning only operators using our equipment and recipes can call their chicken Broasted. #BetterBeBroaster
Feb 20
This week’s Operator Spotlight goes to The LakeHouse in Lake Villa, IL! 💯
Welcome to a place where great food and great vibes come together just right. From juicy steaks, fresh seafood, and hearty pastas to our flavor-packed Genuine Broaster Chicken and so much more, The LakeHouse offers a menu that satisfies every craving and served with warm hospitality you’ll want to return for again and again. 🍽️🔥
If you’re in Lake Villa, make sure to stop by and see what everyone’s talking about! 😎 Thank you for being one of our loyal Genuine Broaster Chicken operators!
#BetterBeBroaster #OperatorSpotlight #GenuineBroasterChicken #TheLakeHouse #LakeVillaEats
Feb 19
Today is #NationalPancakeDay 🥞 and the best way to enjoy pancakes? When they’re wrapped around a mini sausage link and bite-sized! These handheld minis are fully cooked, frozen, and ready to heat and serve...ideal for breakfast menus, grab-and-go programs, or snacking any time of day. Product # 96426.
Contact your local distributor to get yours! Now available nationwide through@dotfoodsofficial
@rmd_5_2_8_0
@tsbldistributingmn
@taylorfreezerscalifornia
@midwestequipmentco
@woodfoodsystems
@taylorfreezermi
@taylornewengland
@smokendudesbbq
Feb 17
Lent is approaching, and that means lots of seafood on the menu! 🐟 Our ready-to-cook seafood items include Hand-Breaded Catfish Fillets (Product # 96354
), Beer Battered Shrimp (Product # 96390), and Beer Battered Cod (Product # 96391).
Contact your local distributor today to get yours! 👇
@rmd_5_2_8_0
@tsbldistributingmn
@taylorfreezerscalifornia
@midwestequipmentco
@woodfoodsystems
@taylorfreezermi
@taylornewengland
@smokendudesbbq
Feb 16
Happy Valentine`s Day from all of your friends at Broaster! 💝
Feb 14
What`s a better Valentine`s Day gift than Genuine Broaster Chicken? 💖
Grab Genuine Broaster Chicken for your Valentine`s Day dinner. Find some online at broaster.com #BetterBeBroaster
Feb 12
Happy #NationalPizzaDay! 🍕
Sure, pizza is great… but pizza AND Genuine Broaster Chicken®? That’s the real winning combo. Crispy, juicy, and made for sharing, because why choose just one? #BetterBeBroaster #GenuineBroasterChicken
Feb 9
Where are you grabbing your Genuine Broaster Chicken® from for the big game this weekend? 🍗
Show your favorite spot some love and tag them in the comments! Also, who are you rooting for? 🏈 #BetterBeBroaster
Feb 7
Your wife doesn`t want flowers. She wants Genuine Broaster Chicken ❤️🍗✨ #BetterBeBroaster #GenuineBroasterChicken #ValentinesDay
Feb 6
