Can I call my chicken “broasted” chicken?
Can I call my chicken broasted chicken?
The short answer: it depends.
Before we get into the long answer, let’s take a step back and ask, “What is Broaster, or Broasted, Chicken?”
L.A.M. Phelan invented and patented the Broaster Pressure Fryer back in the 1950s. These appliances combined deep frying and pressure cooking in a process so new and innovative that it required its own special name: Broasting. Phelan trademarked the terms “broaster” and “broasted food” to make sure the process was always proprietary. In 1956, The Broaster Company was born.
Since the 1950s, “broasted” chicken has gained popularity, and the term has always been trademark protected thanks to Phelan’s foresight. Therefore, there is only one truly broasted chicken: Genuine Broaster Chicken®
Genuine Broaster Chicken is prepared by licensed trademark operators using The Broaster Company’s proprietary marinades and coatings following our tried-and-true recipe, and then cooked in a Broaster Pressure Fryer.
Now that you’ve learned the origin story of the term “broasted” and “Genuine Broaster Chicken,” let’s get back to the long answer to “Can I call my chicken broasted chicken?”
Ask yourself these questions to determine if you can call your chicken broasted chicken:
- Am I using Broaster’s proprietary coatings and marinades as directed?
- Am I following Broaster’s recipe as directed?
- Am I frying in a Broaster Pressure Fryer?
- Did I become a licensed trademark operator by signing the Trademark Agreement?
If the answer to these four questions is “yes,” congratulations! You may call your crispy, juicy, irresistible chicken “Genuine Broaster Chicken”.
If the answer to any of these four questions is “no,” unfortunately you may not use the term “broasted” or “broaster.” All is not lost, though! You can contact us to learn more about becoming a licensed operator and how to start making Genuine Broaster Chicken for your own customers to enjoy.
#BetterBeBroaster
We can stop eating Genuine Broaster Chicken whenever we want. Will we? …Probably not! 🤩
#BetterBeBroaster #GenuineBroasterChicken
Dec 4
Today is #GivingTuesday 🤲🏼
We believe that the best thing to give someone today is our delicious and juicy, Genuine Broaster Chicken.
It`s all about giving!
#BetterBeBroaster #GenuineBroasterChicken
Dec 3
The E-Series 24G cooks up to 64 pieces of fresh, bone in chicken per load thanks to shelving & racks.
High volume production has never been easier! 💯
#BetterBeBroaster #GenuineBroasterChicken
Dec 2
💥E-SERIES 24 FEATURING AUTO-LIFT💥
NOW YOUR BACK-OF-HOUSE EFFICIENCY CAN BE SIMPLY E-MAZING!
The E-Series pressure fryers allow operators to more easily manage back-of-house production cost while providing customers with notable moist and flavorful chicken that is superior to regular open frying.
Features:
🔺Up to 35% Gas Energy Savings
🔺Up to 4X More Days of Useful Oil Life
🔺15-30 Minutes of Labor Savings Per Day
Broaster’s E-Series 24G cooks the MOST amount of chicken in the LEAST amount of time, with the LEAST amount of energy using the LEAST amount of labor, oil, and hood space.
Contact us for a quote!
#BetterBeBroaster #GenuineBroasterChicken
Nov 29
Happy Thanksgiving! 🦃
We hope you get to celebrate alongside your family and a big batch of Genuine Broaster Chicken!
Our offices will be closed today and Friday for the holiday weekend.
#BetterBeBroaster #GenuineBroasterChicken
Nov 28
OPERATOR SPOTLIGHT!
@mothercluckerspizza serves all your favorites! Anything from Pizza, Genuine Broaster Chicken, Subs, Pasta and Jumbo Wings, you name it and they got it.
Make sure to check them out!
📍Minneapolis, MN
#BetterBeBroaster #GenuineBroasterChicken
Nov 27
If the menu doesn’t have Genuine Broaster Chicken then we don’t care for it and we don’t want it! 🙅🏻♂️
#GenuineBroasterChicken #BetterBeBroaster
Nov 26
One of our best selling items from Broaster’s Frozen Food line are our Mozzarella Cheese Sticks! 🔥
They’re made with real mozzarella, Parmesan and Romano cheese and coated with a light breading. Along with many other of our frozen food options, our Mozzarella Cheese Sticks can be cooked in a pressure fryer or our ventless fryer.
They are carried at most Broadline Distributors. Make sure to ask your local Broaster Distributor for availability!
#BetterBeBroaster #GenuineBroasterChicken
Nov 25
Did you know that we have a list of proprietary marinades, coatings, seasonings & batters? 🤗
#GenuineBroasterChicken #BetterBeBroaster
Nov 23
#FAQFryDay: Are we able to pressure fry a turkey?
The #ChickenExperts know!
👇
Yes! We do it all the time! Cooking a whole turkey in your Broaster Pressure Fryer is an easy way to expand your menu, increase holiday pre-orders & bring the best tasting turkey to your customers this holiday season.
Want to make the most delicious and juiciest turkey for your loved ones this Thanksgiving?
DM us for the recipe! 🦃
#BetterBeBroaster #GenuineBroasterChicken #RestaurantIndustry
Nov 22
💥BROASTER VENTLESS HOOD SYSTEM💥
Our Ventless hoods clear the air from the cooking fumes, grease, smoke, and odor by using a fan with charcoal filters. Unlike ducted models, these types of range hoods filter the air from odor and smoke and recirculate the clean air back into the kitchen. Being a standalone unit, it can be placed anywhere in your kitchen and moved if needed.
Standard Features:
🔺Compact and versatile
🔺Simple to install
🔺Safe
Contact us for a quote!
#BetterBeBroaster #GenuineBroasterChicken
Nov 20
You still don’t know why the chicken crossed the road? Make sure to check out this video to hear the answer from all of our distributors! 🐓
#GenuineBroasterChicken #BetterBeBroaster
Nov 19
OPERATOR SPOTLIGHT!
@rookies_sports_bar is an All-American Pub and Grill with many locations all through Illinois!
Rookies offers a variety of food and drink options. From their all star sandwiches to their street tacos and their Genuine Broaster Chicken, you’ll find something you love!
#BetterBeBroaster #GenuineBroasterChicken
Nov 18
#FAQFryDay: What Are The Features Of The Broaster 1600 Pressure Fryer Model?
The #ChickenExperts know!
👇
Broaster 1600 Pressure Fryer holds up to 7lbs of chicken (16 pieces of chicken) per cycle, it’s 16” wide, requires 3.2 sq. ft. of floor space, is available only in Electric 208v or 240v.
Send us a DM to learn more!
#BetterBeBroaster #GenuineBroasterChicken #RestaurantIndustry
Nov 15
About Broaster Frozen Foods - Boneless Buffalo Wings 🤩
Made from 100% breast meat in the shape of a wing drummie, these boneless wings are marinated and coated with our proprietary coating. Moist and flavorful with larger-than-average piece size. Individually quick-frozen and uncooked. Packed in two 5-pound bags per case.
Broaster’s Boneless Buffalo Wings are made with whole-muscle cuts, never formed or pressed.
Our Boneless Buffalo Wings can be cooked in a pressure fryer or our ventless fryer. Ask your local Broaster Distributor for availability!
#BetterBeBroaster #GenuineBroasterChicken
Nov 14
Happy #NationalKindnessDay!
Be kind today and share your delicious Genuine Broaster Chicken with someone! 😊
#BetterBeBroaster #GenuineBroasterChicken
Nov 13
