Merchandisers
Perfect Hold Deli Cases
Model HDM-4 deli case with single shelf display area is
stainless steel and tempered glass construction. Includes
bottom-hinged drop-down front access glass display panel
for easy loading and cleaning. Upper housing is air-cooled
and includes 3 lighted 12″ x 26″ display zones.
- User-friendly design – available in countertop and stand-alone versions.
- Unique front glass design – pivots down for easy cleaning.
Standard Series Heated Merchandiser
Model GRHD-XP Heated Merchandiser includes single or dual shelf display areas and radiant heat systems to maintain safe product temperature. Adjustable thermostat controls infra-red heat below and radiant heat above the product display and shelves.
- Tempered glass fronts and incandescent display lighting – spotlights your product with maximum visibility. Ideal for quick service restaurants, c-stores, delis, or any operation where the ultimate in product merchandising and holding is important.
- Thermostatically controlled heated base – each unit features an exclusive infra-red heat pattern and heated base with special “cool-to-the-touch” base construction to assure that your foods retain their quality and freshly prepared taste.
Metal Module
Free standing metal module is of welded, powder-coated steel construction with full-coverage stainless steel countertop surface. Unit includes single master power supply featuring backlit display graphic panel.
- Branded look – whether you’re remodeling your existing counter space or constructing a new facility, these Broaster metal modules are the ideal way to give your operation a professional, branded appearance.
- Coordinated look – designed to perfectly complement our Perfect Hold™ countertop and complete deli cases for customizing your in-line or kiosk set-up in the Broaster color scheme.
Designer Series Heated Merchandiser
Model GRCD-XP Designer Series Heated Merchandiser includes single shelf display areas and radiant heat systems to maintain safe product temperature.
- Curved tempered glass fronts, full view tempered glass sides, and incandescent display lighting – spotlights your product with maximum visibility. Ideal for quick service restaurants, c-stores, delis, or any operation where the ultimate in product merchandising and holding is important.
- Thermostatically controlled heated base – each unit features an exclusive infra-red heat pattern and heated base with special “cool-to-the-touch” base construction to assure that your foods retain their quality and freshly prepared taste.
Perfect Hold
- Newly redesigned for even greater durability and performance—strong, welded construction exterior includes stainless steel finish on all sides. Heavy duty swivel casters with wheel locks make unit stationary or easily movable.
- Holds cooked food for peak times without compromising quality—help yourself by cooking ahead to beat the inevitable lunch or dinner rush.
#BetterBeBroaster
Our team is gearing up for the National Restaurant Association Show starting this weekend in Chicago, IL!
Will you be there? Stop by Booth #3801 and schedule a demo with us🍗 #2026RestaurantShow
May 14
We hear today is National Eat Whatever You Want Day so… we`re obviously eating Genuine Broaster Chicken! 🍴🍗
Today is the perfect day for you to grab some, too. Visit broaster.com to find a store near you! #NationalEatWhateverYouWantDay #BetterBeBroaster #GenuineBroasterChicken
May 11
Where are all our FOODIES at? Today is #NationalFoodiesDay. What`s our favorite food, you ask? All things #BroasterFoods 😋♥️👏
May 9
Golf AND Genuine Broaster Chicken? ⛳🍗 Count us in!
This week’s Operator Spotlight is Stoneybrook Golf & Country Club in sunny Sarasota, Florida ☀️ Known for top-tier food and exceptional service, this club truly has it all.
Thanks for being a Genuine Broaster Chicken operator! 🙌 #BetterBeBroaster #GenuineBroasterChicken
May 7
Our Smokaroma Pressure Smoker is a fan favorite nationwide 🔥
Get that rich, juicy smoked flavor in a fraction of the time while also reducing shrink by up to 40% and saving space with its compact footprint.
Ready to see it in action? Contact your local distributor to schedule a demo or get yours today!
@rmd_5_2_8_0
@tsbldistributingmn
@taylorfreezerscalifornia
@midwestequipmentco
@woodfoodsystems
@taylorfreezermi
@taylornewengland
@smokendudesbbq
@laneequipment
May 5
Today we`re heading back to 1977, a big move for Broaster! 🏡
After outgrowing our Rockton, Illinois facility, we leveled up and relocated all operations to a brand-new, 56,000 sq. ft. headquarters on 3 acres in Beloit, Wisconsin. #BroasterHistory #BetterBeBroaster
May 4
Chicago, we’re ready! 🍴 The @nationalrestaurantshow is THIS MONTH! 🤩
We are so excited to be back at Booth #3801 serving up all our Broaster favorites and showcasing our top quality equipment. 🍗✨
Schedule a private demo with us today! Visit us online at broaster.com
May 1
Regular or Spicy? Why choose when you can have both 🔥
Our Breaded Chicken Fillets are made from tender, 100% whole breast fillet - never formed, chopped, or processed. Just premium cuts, done right. 🍗
Now available nationwide through @dotfoodsofficial
Apr 30
This week’s Operator Spotlight goes to The Inn Restaurant and Bar in Cedar Rapids, Iowa ⭐️
From Genuine Broaster Chicken to pizza, Friday night fish fry, and calzones...there’s something delicious for everyone on the menu! 🙌
If you’re in the area, stop by and give them a try. Thanks for being a Genuine Broaster Chicken operator! 🍗 #BetterBeBroaster
Apr 28
Meet the Broaster® 2400 🔥
This machine is built for high-demand operations that need speed, consistency, and serious output. With the capacity to cook up to 64 pieces of fresh bone-in chicken in as little as 11 minutes, this pressure fryer keeps your rush moving and your customers coming back.
More product. Faster service. Bigger sales. 🍗💥 Learn more from your local distributor:
@rmd_5_2_8_0
@tsbldistributingmn
@taylorfreezerscalifornia
@midwestequipmentco
@woodfoodsystems
@taylorfreezermi
@taylornewengland
@smokendudesbbq
Apr 27
Genuine Broaster Chicken has been a staple in supper clubs, bars, convenience stores, grocery stores, food trucks, colleges & universities, and more! For over 65 years, we’ve delivered a proven fried chicken solution operators trust 🍗✨
Adding a chicken program to your location is a big decision, but we`re here to make that decision easy. Visit us online at broaster.com to get started!
Apr 24
The Broaster Team is out at the Dot Innovations show in Houston sampling from our delicious ready to cook product line. Be sure to ask about case credits booked at the show! @dotfoodsofficial
Apr 23
Golden, crispy, and built for the lunch rush 🔥🥔
Our Savory Crunch Wedges deliver thick-cut Idaho potatoes coated in a bold, zesty pepper-seasoned crunch your customers will crave. Crispy on the outside, soft and fluffy on the inside—every bite hits.
✔️ Frozen & ready to cook
✔️ Quick cook time = faster service
✔️ Excellent hold time for peak hours
The perfect side to keep up with your busiest days without sacrificing quality or flavor. Now available nationwide through @dotfoodsofficial
Apr 21
The Broaster crew is serving up hot and delicious samples at the CoreMark, Iowa, show today. Broaster Foods ready to cook poultry products are made using whole muscle breast meat along with Broaster`s proprietary marinades and coatings. Visit them at Booth #642
@nebraskamccdist
@tsbldistributingmn
@midwestequipmentco
Apr 9
Back in 1970, a new era began 🔧✨
The Broaster Company enters a major chapter as it’s acquired by Alco Standard Corporation—a leader in premium foodservice equipment.
With this transition, the original four-man partnership comes to a close, and William Johnson steps in as the company’s first president, guiding the future of the brand. #BetterBeBroaster #BroasterHistory
Apr 2
Ask and you shall receive! Our team has been working hard at a new product launch. We are so excited to introduce our 🔥NEW Genuine Broaster Chicken Candle 🍗🕯️
Now you can enjoy that signature, craveable aroma anytime...no fryer required.
Available in:
Original, Spicy, and Nashville Hot 🌶️
Tag someone who would happily purchase this...if it were real! April Fools! 😅
Apr 1
