How Broaster’s ES24G Solves Pain Points
By: Katie Hammaker, National Accounts Manager
As Broaster’s National Accounts Manager, I support chains all across the United States with their Broaster Pressure Fryers, from the beginning of the sale all the way through to on-site installation and training of hourly employees. While Broaster has been developing the E-Series 24G and taking it to key customers for tests and evaluation, I have witnessed how truly remarkable this machine is, and how it solves many problems for these accounts.
When it arrives at a location, hourly employees, managers, and leadership alike tend to be impressed with the features that are consciously designed but not overengineered. Of course, the signature features are well received, like the automatic dual powered lift. Operators can bring in high-capacity machines that don’t require their employees to try and maneuver a huge, heavy, hot basket of chicken around the busy kitchen. Compared to other manual lift machines out there, the auto-lift is very easy to operate. There’s no hopping and heaving to get the lid mechanism to close—just the touch of two buttons. So regardless of stature, ability, or free hands, the employee can get product into and out of the cooking well easily.
Notably, the SmartTouchTM screen is a big hit. It keeps the operator informed of the pressure fryer’s status in real time. It displays when filtering is happening, and is programmable with pictures, which helps knock down language barriers. Another great feature is that within one minute of the start of a cook cycle, you can change the selected programmed product without restarting the cooking timer. In the real world, when an operator accidentally selects bone-in chicken when they really meant to tap tenders, it’s great not to have to spend time doing mental math figuring out how long the product has been cooking for. They can just change the correct programmed product without missing a beat. With the E-Series 24G, an incorrect button being pressed doesn’t have to compromise the integrity of the product.
As I’m attending these trainings and working with these locations, I have witnessed some great benefits to the E-Series 24G. Oil life at some locations has reached 3 or 4 weeks, instead of the 5-7 days they were getting on their previous unit. Filtering more often and changing oil less is keeping oil costs down. Labor is freed up to work on other tasks, and the E-Series 24G keeps everyone informed of its status. Simply put, it cooks the MOST amount of chicken with the least amount of oil, energy, labor and space under the hood.
Two of my most favorite parts of my job are directly related to training on-site on the E-Series 24G. The first is the looks of awe and celebration from employees when I show them how easy it is to filter on the E-Series 24G. There are no fittings to disassemble or parts that need to go through the dishwasher. Just a quick wipe down, a few filter papers and aids, hold down ring, and back under the machine the filter pan goes. It’s such a simple process, and employees tell me they don’t dread filtering anymore.
My second most favorite is when service technicians come in to work on an E-Series 24G, which does happen from time to time. With all the electrical components on one side and all plumbing on the other, it’s easy for them to troubleshoot and repair the E-Series 24G quickly. This gets them out the door to their next call quicker, and it gets the operator back up and running. As a proud Broaster employee, when these service personnel tell me how easy it was to work on, I am glad we can be the “easy stop” for their day.
Recently, I was training hourly staff at a busy grocery-deli on the E-Series 24G they had just installed. I asked one of the workers that was there for training why she hadn’t done much cooking on the previous pressure fryer. She explained to me that the previous pressure fryer required manual release of pressure that took around 20 seconds. As she was releasing the pressure, a disgruntled shopper accosted her for “standing around” instead of working on their order. She avoided frying on that unit again. She was relieved that the E-Series 24G has automatic pressure release, which releases the pressure concurrently to ending the cooking cycle. Improved product quality from the automatic pressure release is a great benefit; potato wedges perfectly crisp, limited coating fall off from the chicken, but so is making that employee’s day-to-day better.
If you’re a chain location wanting to extend your oil life, free yourself from complex filtering processes, improve the quality of your products and reduce the daily burdens of your staff, lets talk.
Whether you’re a chain location serving bone-in chicken day-in-day-out, or someone who sells high volumes of tenders, fillets, or other fried foods, I would be excited to show you how Broaster’s E-Series 24G can help improve your business.
#BetterBeBroaster
Yesterday we celebrated “the most Broasterful time of the year” with an afternoon full of good food, friendly competition, and holiday cheer! 🎄✨
We enjoyed lunch from Hoffman House 🍽️ a dessert bake-off 🍰🍪 5 silent auction winners 🎅 a 50/50 raffle 💰 and special gifts for our employees 🎁 We are so grateful for this team! ❤️ #BetterBeBroaster
Dec 12
We love a loyal Genuine Broaster Chicken fan! ❤️ But can anyone beat 62 years of enjoying our chicken pressure-fried to perfection? Tell us—how long have you been eating Genuine Broaster Chicken? #BetterBeBroaster
Dec 7
Jumbo Corn Dogs are here! Have you added them to your menu yet? Made with a premium pork & beef frank and coated in a sweet cornmeal batter, these Jumbo Corn Dogs cook up with a perfectly crispy outside—whether in your pressure fryer or ventless fryer. Now available nationwide through @dotfoodsofficial
Dec 4
✨ Operator Spotlight ✨
Say hello to @spiral_pizza in Hastings, Minnesota! Serving their community since 1965, they’re known for fan favorites like their classic pizza, ribs, JoJo potatoes, and of course — Genuine Broaster Chicken. We’re proud to support operators like you! #BetterBeBroaster
Dec 2
Did you know? ✨ Most of our Genuine Broaster Chicken locations offer catering! Grab your favorite chicken and sides for your holiday parties, company events, and more. 🍗 Find a store at broaster.com
Dec 1
Out and about shopping and need some Broaster Chicken? You know where to find us! 👉 Click the link in our bio for our store locator.
Nov 28
From our kitchen to yours, Happy Thanksgiving 🦃🍽️🥧
Nov 27
Ready to fry without the hood? Meet the VF-2 & VF-3 Ventless Countertop Fryers by Broaster.
🔧 What they deliver:
- Full-color SmartTouch™ touchscreen with up to 100 pre-programmed cook profiles.
- Unique Auto-Comp™ technology that adjusts cooking time based on load size and temperature.
- Compact ventless design — no overhead hood required (check local codes).
🍗 Whether you’re serving up wings, tenders, sides or snacks — the VF-2 and VF-3 bring Broaster’s reliability and ease of use to any kitchen.
📍 Upgrade your operation — less infrastructure, more cooking power. Discover more online at Broaster.com
Nov 24
🔥 #FAQFryDay: What’s the difference between Broasted® and fried chicken?
Broasted chicken isn’t your average fried chicken — it’s pressure-fried to perfection! 💥
Each piece is marinated with our proprietary blend, coated, and cooked in a Broaster Pressure Fryer, which locks in juices instantly for that crispy outside and tender inside you can’t beat.
🍗 Fun fact: “Broasted®” isn’t just a style — it’s a trademark of The Broaster Company. Only operators who use our equipment and ingredients can serve true Broasted chicken.
Nov 21
This week, our Broaster employees (and retirees!) headed home with their Thanksgiving turkey—our small way of saying thank you for all the hard work and commitment they bring to the table every single day 🦃
Wishing our entire Broaster family a wonderful Thanksgiving filled with good food and great company ❤️
Nov 20
Chef Ken did it again! 🎉 Transform your Savory Crunch Potato Wedges into the ultimate potato salad! 🥔✨
Ingredients:
2 lbs Savory Crunch Potato Wedges
2 cups mayo
1–2 stalks celery, diced
½ red onion, diced
Fresh parsley, chopped
Salt, pepper, garlic to taste
Nov 20
Operator Spotlight! ✨ This week’s operator spotlight goes to Blazer`s Food Mart in Bloomfield, Kentucky! They offer daily specials including Broasted Chicken, pork chops, burgers, fish, meatloaf, and more!
If you`re ever out visiting in Kentucky, check them out! 🔥
#BetterBeBroaster #GenuineBroasterChicken
Nov 18
Breakfast just got bite-sized! 🥞🔥
Introducing our NEW Broaster® Sausage`n Pancake Bites — the perfect combination of fluffy pancakes and savory sausage in one easy-to-serve snack. Ready to heat, serve, and watch your customers come back for more! Now available!
Nov 17
#FAQFryDay: Do You Offer Financing?
Yes, we offer multiple program options to best meet your store and financing partner to help get you started. Get started by requesting a quote from your local distributor.
Nov 14
Guess who’s back? 👀 Broaster® Corn Dogs are back and better than ever! 🔥
Easy to serve. Impossible to resist. Now available! Contact your local distributor for yours.
Nov 13
This Veterans Day, we salute the brave men and women who have served our country. From all of us at Broaster — thank you for your service, strength, and commitment. 🇺🇸
Nov 11