How Broaster’s Frozen Food Line Provides Cost Savings for your Chicken Operation
According to a recent Forbes article, chicken prices are expected to increase after a recent U.S.-Department-of-Justice-approved poultry merger leading consumers to trade in beef for chicken and other more affordable cuts of meat.
Broaster Company’s frozen food line provides several benefits for restaurant, grocery store, and convenience store owners who don’t have fresh chicken products available or don’t want the complexities involved with handling fresh, raw chicken.
High-Quality, Whole Muscle Meat
No one likes frozen food that tastes like cafeteria food, especially when it comes to chicken. Here at Broaster, we make our frozen chicken items with our proprietary marinades and coatings that trap the juices during the frying process, making for a tastier bite of high restaurant quality.
We also make our chicken products from whole muscle meat cut into eight pieces (two wings, two legs, two thighs, and two breasts of the bird) with no surprise ingredients.
“One advantage we have over our competitors because we are private labeled is we have much more control within the process,” explains Brian Kenny, Director of Broaster Food Operations. “The specs that we write up are very strict with a very narrow lead way within them versus what I call the broadliner quality (or chopped and formed options). It’s a way to manufacture the product as fast as possible to get as much out as possible.”
Broaster’s process is more dialed in and runs slower than other processes. “We constantly grade our process, bringing in samples from our manufacturing partners that our quality team checks,” says Kenny. “They go through all of the measurements, weigh the product, check the color, and conduct a list of stringent tests to create restaurant quality food.”
An operator who invests in Broaster’s frozen product line is assured of a consistent quality product they can serve their customers.
Broaster frozen chicken products are all-natural, so there is slight variation in sizing within the spec, but they’re not uniform like chopped and formed products, which can drift in terms of quality.
Decreased Waste and Prep Time
Another benefit of Broaster’s frozen food items is the decreased amounts of waste and reduction in prep time.
Fresh chicken products require a lot of preparation steps, including draining, cleaning, and trimming the chicken. With frozen products, the overall execution is more straightforward because the operator can grab what they need from the freezer and throw it in the fryer. After all, it’s already coated and marinated.
Frozen products also do not require a lot of counter space compared to fresh products, which helps save on a kitchen’s overall real estate.
Finally, the shelf-life of frozen products is around 12 months, compared to fresh chicken, which lasts between 14 and 18 days depending on the refrigeration.
Increase Safety and Convenience
Frozen food products have increased safety and convenience because you do not have the intricacies or complexities associated with handling raw chicken. It is not required but highly recommended that any establishment handling raw food has ServeSafe certified employees.
This certification verifies that someone on the team or person in charge has sufficient food safety knowledge and won’t cross-contaminate which could potentially lead to a foodborne illness. Once the fresh chicken is prepped, there needs to be a process for cleaning and sanitation.
Frozen food options are all set to go as operators need them.
Cost Savings and Availability
The decreases in waste and prep time paired with the increases in safety and convenience result in significant savings for food service owners. The labor required to prepare raw products is significantly reduced, saving overall costs.
“An average store that’s going from fresh to frozen saves around 25% in labor,” says Kenny. “It really depends on the velocity and volume of the store.”
With the current costs of chicken, supply chain issues, and all the extra labor needed for fresh versus frozen, frozen options will be a better option.
“We started our frozen food line nearly 30 years ago as our Frozen MRB (marinated raw breaded) chicken line to help our customers who didn’t have fresh product available,” says Kenny. “Since then, we’ve added several other products, including mozzarella sticks, potato wedges and slices, cheese nuggets, handheld options, and a variety of seafood products.”
For those interested in our frozen products, you don’t have to be a trademark operator to buy them. You can get them from your local broadliner or contact us for a rep near you.
#BetterBeBroaster
#FAQFryDay: How do I find a local service agent for my Broaster Equipment?
The quickest way to find a Service Agent who can work on your Broaster Equipment is to enter your zip code into our Distributor locator. The Distributor for your area along with their contact info will be displayed. Most Broaster Distributors have an in-house service department. If they don`t have one, they will have local service agencies that they use regularly and can refer you to.
View our Distributor Locator at Broaster.com/distribution
#BetterBeBroaster #GenuineBroasterChicken
Apr 18

Did you know that the Broaster 1800 Pressure Fryer can cook cheese curds, chicken, boneless wings, onion rings, potato wedges and more? 🔥
The Broaster 1800 is our most popular model, offering the best combination of production capacity & space efficiency, & it was designed to produce up to 14lbs of fresh chicken per load.
Check out some of its features👇
▪️Fast & productive – specifically designed for high volume production, cooks up to 40 pieces of fresh bone-in chicken per load in as little as 10 minutes
▪️Unique Pressure Activated Cover Locking Mechanism – quick closing & opening single action sealing including a pressure- activated cover locking mechanism for safety and ease of use.
▪️Proven round cooking well design – engineered for more uniform heat distribution, durability, and efficiency; no cold spots or corners. Large capacity provides more room for product, minimizes sticking, and produces delicious, superior quality food.
▪️Built-in filter system – provides quick, easy, & safe cooking oil filtration; no heated fittings to disconnect
▪️Touch screen controller option now standard
For a quote, get in touch with us today!
#BetterBeBroaster
Apr 15

#FAQFRYday: “I LOVE your chicken, but can I use my own brand?” 🍗
YES, you can! 🙌🔥 You can use our patented pressure fryers and proprietary marinades and coatings and create your own signature menu page! 😋💥
We even some BIG chains do it! Learn more at Broaster.com or contact us for more information.
Apr 11

Operator Spotlight 👏🏼 @BB’s Pub and Grill located in Sioux Falls, SD is a locally owned family pub with a vast food menu, 46 tap lines, big screen tv’s, pool tables, a casino area, an outdoor patio, and our favorite, Genuine Broaster Chicken! 🔥 Thank you for being a Genuine Broaster Operator!
Apr 9

Day 1 of the @restaurantscanada show 🇨🇦 in Toronto, ON, is in the books, and a smashing success it was for Broaster, who, as usual, is represented by our trusted, knowledgeable, and all-around cool business partner @kendaleproducts 😎 Kendale did their usual fantastic job designing and staffing their exhibit with live cooking demonstrations on Broaster pressure fryers, including models 1800 and ES-24G, serving traditional 9-piece bone-in Genuine Broaster Chicken, chicken tenders, and wings coated with their Canadian Magic coating… YUM 😋🍗 We also have our ventless fryers in action, cooking spring rolls, mozzarella sticks, and several other freezer-to-fresh items. Plus, we even got a visit from Ontario Premier Doug Ford, who stopped by to say hello to the Kendale and Broaster team and to try out the world’s most beloved chicken! ❤️
We’re at Booth #2113 right as you enter the hall, today through Wednesday from 10:00 am to 5:00 pm at the Enercare Centre to snack and see our equipment in action. See you there! 👋
Apr 8

Let’s take a moment to talk about how cool the Instant Burger is! 🍔 This little powerhouse takes up hardly any countertop space, doesn’t need a venting system, and is easy to operate. Oh, and did we mention it cooks two fresh burgers in UNDER A MINUTE? 🤯
Learn more here by visiting us at Broaster.com and searching "Instant Burger"
Apr 7

It’s time for some #faqFRYday to end the week.
Does Broaster just make chicken?
No! Broaster got its start with the invention of the first commercial pressure fryer, which was patented by LAM Phelan in 1953. Shortly after the invention came along the marinade and coating for making the perfect fried chicken. Nowadays, we also provide RTC bone-in wings, boneless wings, filets, tenders, and popcorn chicken, along with an array of proprietary coatings, breadings, marinades, and dipping sauces. Broaster Company’s frozen food offerings have also expanded to include more than just chicken.
For more information, visit us online at broaster.com
Apr 4

✨ Imagine having THIS on your menu ✨
🍗 Boneless Wings – with your favorite dipping sauce on the side 🧀 Mozzarella Sticks – Golden, gooey, and totally irresistible 🧅 Onion Rings – Crispy on the outside, soft on the inside
Learn more on how you can add these items to your location by visiting broaster.com/frozen-foods
Apr 3

Operator Spotlight! 👏🏼
This week’s spotlight goes to Big John’s Pelican Pizza in Pelican Rapids, MN! This place is a family established restaurant and has been operating since 2020.
Big John’s Pelican Pizza has some of your favorite appetizers and salad options, a large variety of pizza options, calzones, piegas, tacos, quesadillas, pasta, and our favorite, Genuine Broaster Chicken! 🔥
#BetterBeBroaster #GenuineBroasterChicken
Mar 31

#FAQFryDay: Who are Broaster Company’s Distributors?
The #ChickenExperts know!
👇
Broaster Company distributors work around the world to be your resource for equipment, food, and everything dealing with Broaster Company and Genuine Broaster Chicken. Some of our distributors took a little time during one of our past trade shows to introduce themselves and tell you their favorite things about Broaster Company!
Meet some our distributors!
#BetterBeBroaster #GenuineBroasterChicken #RestaurantIndustry
Mar 28

POV When we hear Genuine Broaster Chicken being cooked!😍
#BetterBeBroaster #GenuineBroasterChicken
Mar 27

Are you a breakfast person? Well, we know just the perfect place that serves delicious breakfast ALL day! 😍
Golden Bear is a pancake & crepery restaurant that offers any & every breakfast option you can think of. Anything from omelettes, skillets, Genuine Broaster Chicken & waffles, pancakes, French toast, and biscuits & gravy.. they have it all!
📍Lansing, IL
Thank you for being a Genuine Broaster Chicken operator!
#BetterBeBroaster #GenuineBroasterChicken
Mar 26

Have you tried cooking chicken tenders in the Broaster 2400 Pressure Fryer yet? 🤔
The 2400 is our large capacity, high efficiency pressure fryer for more food per hour, faster service, and greater sales!
Broaster 2400 Pressure Fryer Features:
🔥 Fast and productive –specifically designed for high volume production, cooks up to 64 pieces of fresh bone-in chicken per load in as little as 11 minutes
🔥 Patented Cover Lift System –quick closing and opening single action sealing including a pressure-activated cover locking mechanism for safety and ease of use.
🔥 Proven round cooking well design – engineered for more uniform heat distribution, durability, and efficiency; no cold spots or corners. Large capacity provides more room for product, minimizes sticking, and produces delicious, superior quality food.
🔥 Easy to operate – SmartTouch™ full color touch screen with easy to navigate tab menu.
🔥 Unique Auto Comp™ feature –automatically adjusts cooking time to accommodate for varying sizes and temperatures of loads.
DM us to learn more about our Broaster Equipment!
#BetterBeBroaster
Mar 24

#FAQFryDay: Why should I invest in Broaster Trademark Food programs?
The #ChickenExperts know!
👇
With over 70 years of experience, we understand your needs as a Broaster operator. Whether you own a convenient store, restaurant, grocery store, or youth sports center, we offer a variety of benefits that will increase your customer traffic and generate bigger profits.
5 main benefits of investing in our Broaster Trademark Food programs:
1. No Net Worth Requirement
2. Leverage Your Existing Assets
3. No Royalty Fees
4. Ownership of Local Marketing Efforts
5. Well Established Branding Included
If you are thinking about starting your own business, consider investing in a trademark food program. It’s a wonderful alternative to a major food franchise that is proven to drive sales and profit without the additional fees. Contact us today!
#BetterBeBroaster #GenuineBroasterChicken #RestaurantIndustry
Mar 21
