ClickCease

How Broaster’s Frozen Food Line Provides Cost Savings for your Chicken Operation

According to a recent Forbes article, chicken prices are expected to increase after a recent U.S.-Department-of-Justice-approved poultry merger leading consumers to trade in beef for chicken and other more affordable cuts of meat.

Broaster Company’s frozen food line provides several benefits for restaurant, grocery store, and convenience store owners who don’t have fresh chicken products available or don’t want the complexities involved with handling fresh, raw chicken.

High-Quality, Whole Muscle Meat

No one likes frozen food that tastes like cafeteria food, especially when it comes to chicken. Here at Broaster, we make our frozen chicken items with our proprietary marinades and coatings that trap the juices during the frying process, making for a tastier bite of high restaurant quality.

We also make our chicken products from whole muscle meat cut into eight pieces (two wings, two legs, two thighs, and two breasts of the bird) with no surprise ingredients.

“One advantage we have over our competitors because we are private labeled is we have much more control within the process,” explains Brian Kenny, Director of Broaster Food Operations. “The specs that we write up are very strict with a very narrow lead way within them versus what I call the broadliner quality (or chopped and formed options). It’s a way to manufacture the product as fast as possible to get as much out as possible.”

Broaster’s process is more dialed in and runs slower than other processes. “We constantly grade our process, bringing in samples from our manufacturing partners that our quality team checks,” says Kenny. “They go through all of the measurements, weigh the product, check the color, and conduct a list of stringent tests to create restaurant quality food.”

An operator who invests in Broaster’s frozen product line is assured of a consistent quality product they can serve their customers.

Broaster frozen chicken products are all-natural, so there is slight variation in sizing within the spec, but they’re not uniform like chopped and formed products, which can drift in terms of quality.

Decreased Waste and Prep Time

Another benefit of Broaster’s frozen food items is the decreased amounts Broaster offers to-go packagingof waste and reduction in prep time.

Fresh chicken products require a lot of preparation steps, including draining, cleaning, and trimming the chicken. With frozen products, the overall execution is more straightforward because the operator can grab what they need from the freezer and throw it in the fryer. After all, it’s already coated and marinated.

Frozen products also do not require a lot of counter space compared to fresh products, which helps save on a kitchen’s overall real estate.

Finally, the shelf-life of frozen products is around 12 months, compared to fresh chicken, which lasts between 14 and 18 days depending on the refrigeration.

Increase Safety and Convenience

Frozen food products have increased safety and convenience because you do not have the intricacies or complexities associated with handling raw chicken. It is not required but highly recommended that any establishment handling raw food has ServeSafe certified employees.

This certification verifies that someone on the team or person in charge has sufficient food safety knowledge and won’t cross-contaminate which could potentially lead to a foodborne illness. Once the fresh chicken is prepped, there needs to be a process for cleaning and sanitation.

Frozen food options are all set to go as operators need them.

Cost Savings and Availability

The decreases in waste and prep time paired with the increases in safety and convenience result in significant savings for food service owners. The labor required to prepare raw products is significantly reduced, saving overall costs.

“An average store that’s going from fresh to frozen saves around 25% in labor,” says Kenny. “It really depends on the velocity and volume of the store.”

With the current costs of chicken, supply chain issues, and all the extra labor needed for fresh versus frozen, frozen options will be a better option.2 oz Cod

“We started our frozen food line nearly 30 years ago as our Frozen MRB (marinated raw breaded) chicken line to help our customers who didn’t have fresh product available,” says Kenny. “Since then, we’ve added several other products, including mozzarella sticks, potato wedges and slices, cheese nuggets, handheld options, and a variety of seafood products.”

For those interested in our frozen products, you don’t have to be a trademark operator to buy them. You can get them from your local broadliner or contact us for a rep near you.

#BetterBeBroaster

Our team is gearing up for the National Restaurant Association Show starting this weekend in Chicago, IL!

Will you be there? Stop by Booth #3801 and schedule a demo with us🍗 #2026RestaurantShow
Our Smokaroma Pressure Smoker is a fan favorite nationwide 🔥

Get that rich, juicy smoked flavor in a fraction of the time while also reducing shrink by up to 40% and saving space with its compact footprint.

Ready to see it in action? Contact your local distributor to schedule a demo or get yours today!
@rmd_5_2_8_0
@tsbldistributingmn
@taylorfreezerscalifornia
@midwestequipmentco
@woodfoodsystems
@taylorfreezermi
@taylornewengland
@smokendudesbbq
@laneequipment
Chicago, we’re ready! 🍴 The @nationalrestaurantshow is THIS MONTH! 🤩

We are so excited to be back at Booth #3801 serving up all our Broaster favorites and showcasing our top quality equipment. 🍗✨

Schedule a private demo with us today! Visit us online at broaster.com
Meet the Broaster® 2400 🔥

This machine is built for high-demand operations that need speed, consistency, and serious output. With the capacity to cook up to 64 pieces of fresh bone-in chicken in as little as 11 minutes, this pressure fryer keeps your rush moving and your customers coming back.

More product. Faster service. Bigger sales. 🍗💥 Learn more from your local distributor:
@rmd_5_2_8_0
@tsbldistributingmn
@taylorfreezerscalifornia
@midwestequipmentco
@woodfoodsystems
@taylorfreezermi
@taylornewengland
@smokendudesbbq
The Broaster Team is out at the Dot Innovations show in Houston sampling from our delicious ready to cook product line. Be sure to ask about case credits booked at the show! @dotfoodsofficial
Golden, crispy, and built for the lunch rush 🔥🥔

Our Savory Crunch Wedges deliver thick-cut Idaho potatoes coated in a bold, zesty pepper-seasoned crunch your customers will crave. Crispy on the outside, soft and fluffy on the inside—every bite hits.

✔️ Frozen & ready to cook
✔️ Quick cook time = faster service
✔️ Excellent hold time for peak hours

The perfect side to keep up with your busiest days without sacrificing quality or flavor. Now available nationwide through @dotfoodsofficial
Back in 1970, a new era began 🔧✨

The Broaster Company enters a major chapter as it’s acquired by Alco Standard Corporation—a leader in premium foodservice equipment.

With this transition, the original four-man partnership comes to a close, and William Johnson steps in as the company’s first president, guiding the future of the brand. #BetterBeBroaster #BroasterHistory
Ask and you shall receive! Our team has been working hard at a new product launch. We are so excited to introduce our 🔥NEW Genuine Broaster Chicken Candle 🍗🕯️

Now you can enjoy that signature, craveable aroma anytime...no fryer required.

Available in:
Original, Spicy, and Nashville Hot 🌶️

Tag someone who would happily purchase this...if it were real! April Fools! 😅

NEVER BE FAR FROM BROASTED