Top 5 Reasons to Invest in Broaster Trademark Food Programs
Starting a business from scratch in America has its ups and downs. There are a lot of risks involved including connecting with a supplier that you can rely on and developing a brand that people can trust.
One way to avoid these risks is to invest in a franchise, more specifically, a trademark food program like Broaster Company.
With over 65 years of experience, we understand your needs as a Broaster operator. Whether you own a convenient store, restaurant, grocery store, or youth sports center, we offer a variety of benefits that will increase your customer traffic and generate bigger profits.
The five main benefits to invest in our Broaster trademark food programs include:
- No Net Worth Requirement
- Leverage Your Existing Assets
- No Royalty Fees
- Ownership of Local Marketing Efforts
- Well Established Branding Included
No Net Worth Requirement
According to an article published in The Hustle, an average food franchise requires an applicant to have a “minimum net worth of $1m ($500k of which is liquid).” That’s the minimum. If your application gets accepted, you’ll then pay a franchise fee that costs approximately $30k on average; and that is only part of your total investment.
It’s frustrating to lose money before you make it, so investing in one of our Broaster Company trademark food programs, you don’t have to pay a franchise fee or worry about a net worth requirement. Once you sign our licensed trademark agreement, you will have everything you need to attract and serve your guests with food they’ll keep coming back for. All you need is cash or credit to purchase equipment and your own local marketing efforts.
Leverage Your Existing Assets
Another area of significant costs goes towards development. To get your restaurant up and running, you’ll have to pay real estate costs, building fees, equipment costs, inventory, and other investments. Most franchisors don’t want the liability that comes with financing or developing, so they stay mostly hands off.
Typically, the franchisee is responsible for the total initial investment, which varies depending on the type of store front and location.
When you invest with our trademark food programs, you are not responsible for any upfront building costs or kitchen requirements. You get to leverage your existing assets, whether that be in restaurants, grocery stores, convenient stores, or other channels. You can be in the business for as little as $10,000 to $15,000 — basically the cost of one piece of cooking equipment.
No Royalty Fees
The fees and the costs that come with investing in a franchise don’t stop once you are open for business. You are also responsible for paying royalty fees to the chain. According to the Hustle article, royalties can be anywhere from 4% and 8% of your monthly sales.
Our various trademark food programs have come with no royalty fees, helping grow your success even further.
Ownership of Local Marketing Efforts
In addition to the royalty fees is another 2% to 6% advertising charge that you pay for the franchise’s pre-established brand and customer base. With trademark food programs like ours, you aren’t forced into an advertising or marketing contract. You have complete ownership of local marketing efforts (which should be a percentage of your sales), and you get to do it your way.
Well Established Branding Included
However, branding does provide awareness, promises a great product, and generates traffic to your establishment. Our Broaster company brand has been a trusted and category defining trademark for more than 65 years. It provides a great foundation for your business, which you can customize to your store by offering something unique versus other stores that could be down the road.
So, if you are thinking about starting your own business, consider investing in a trademark food program. It’s a wonderful alternative to a major food franchise that is proven to drive sales and profit without the additional fees.
#BetterBeBroaster
New year, same great equipment! Our 1800 Pressure Fryer is our most popular model, offering the best combination of production capacity & space efficiency! The built-in oil filtration makes filtering safe and easy, and it can cook up to 40 pieces of fresh, bone-in chicken in as little as 10 minutes.
🔥Designed for max space efficiency
🔥18” in overall width
🔥Available in gas or electric models
🔥Touch screen controller option now standard
Contact your local distributor today to get yours! #BetterBeBroaster
Jan 12
Please join us in welcoming Lance Ellis to Broaster Company as our new National Sales Manager! ✨
Lance brings extensive experience in foodservice manufacturing and distribution, with a proven track record in domestic and international sales leadership, national account management, and organizational development. His background aligns seamlessly with the Broaster Company commitment to delivering innovative, high-performance solutions to operators worldwide.
In his role, Lance will lead national sales initiatives and support strategic growth across Broaster’s portfolio of pressure fryers, ventless solutions, and ready to cook menu items, while strengthening key partnerships and expanding Genuine Broaster Chicken and Broaster Express branded programs. 🍗
Lance is known for his relationship-driven leadership style, ability to align teams around shared goals, and focus on long-term customer success. We’re excited to have him on board as we continue expanding our reach and delivering value to foodservice operators globally.
Welcome to the team, Lance! 🎉
Jan 8
Operator Spotlight! ✨
This week’s spotlight goes to Reinbeck Country Food in Reinbeck, Iowa — a local grocery store with a full-service deli packed with quality meats and delicious prepared foods. Inside, you’ll find all kinds of goodies, including Genuine Broaster Chicken and Broaster Express products, made fresh for customers who want great taste and convenience.
If you’re ever traveling through Iowa, be sure to stop in and check them out! 🔥
#BetterBeBroaster #GenuineBroasterChicken #BroasterExpress
Jan 6
It starts with a rush. Lunch crowd building. Dinner just around the corner. 🕒🔥
You need something that cooks fast, holds strong, and keeps customers coming back.
Enter our Broaster Foods Boneless Buffalo Wings. Made from 100% breast meat, marinated for flavor, and coated in our proprietary breading—every piece fries up moist, crispy, and crave-worthy. Bigger-than-average portions mean better plate coverage and better value.
From c-stores and bars to restaurants and arenas, these wings fit any operation:
✔️ Easy to prep
✔️ Consistent results
✔️ Great quality product
Now available nationwide through @dotfoodsofficial
Jan 5
Happy New Year from Broaster Company! ✨
Jan 1
We’re grateful for everything 2025 has brought — the challenges, the wins, and everything in between. ❤️
A huge thank you to our distributors, operators, families, and friends for being part of our journey.
One thing’s for sure… in 2026, we want to eat more Genuine Broaster Chicken! 🐔 #BetterBeBroaster
Dec 31
Last week, our team came together to spread some holiday cheer ♥️🎄
We sponsored a family for Christmas this year. Our team raised a grand total of $1,247! ✨
Because of our team’s generosity, we were able to fulfill every item on our sponsored family’s wishlist and get additional gifts for The Salvation Army 🎁
We are so proud of our team who came together to make this season brighter for a family in our community.
Dec 16
Yesterday we celebrated “the most Broasterful time of the year” with an afternoon full of good food, friendly competition, and holiday cheer! 🎄✨
We enjoyed lunch from Hoffman House 🍽️ a dessert bake-off 🍰🍪 5 silent auction winners 🎅 a 50/50 raffle 💰 and special gifts for our employees 🎁 We are so grateful for this team! ❤️ #BetterBeBroaster
Dec 12
We love a loyal Genuine Broaster Chicken fan! ❤️ But can anyone beat 62 years of enjoying our chicken pressure-fried to perfection? Tell us—how long have you been eating Genuine Broaster Chicken? #BetterBeBroaster
Dec 7
Jumbo Corn Dogs are here! Have you added them to your menu yet? Made with a premium pork & beef frank and coated in a sweet cornmeal batter, these Jumbo Corn Dogs cook up with a perfectly crispy outside—whether in your pressure fryer or ventless fryer. Now available nationwide through @dotfoodsofficial
Dec 4
✨ Operator Spotlight ✨
Say hello to @spiral_pizza in Hastings, Minnesota! Serving their community since 1965, they’re known for fan favorites like their classic pizza, ribs, JoJo potatoes, and of course — Genuine Broaster Chicken. We’re proud to support operators like you! #BetterBeBroaster
Dec 2
Did you know? ✨ Most of our Genuine Broaster Chicken locations offer catering! Grab your favorite chicken and sides for your holiday parties, company events, and more. 🍗 Find a store at broaster.com
Dec 1
Out and about shopping and need some Broaster Chicken? You know where to find us! 👉 Click the link in our bio for our store locator.
Nov 28
From our kitchen to yours, Happy Thanksgiving 🦃🍽️🥧
Nov 27
Ready to fry without the hood? Meet the VF-2 & VF-3 Ventless Countertop Fryers by Broaster.
🔧 What they deliver:
- Full-color SmartTouch™ touchscreen with up to 100 pre-programmed cook profiles.
- Unique Auto-Comp™ technology that adjusts cooking time based on load size and temperature.
- Compact ventless design — no overhead hood required (check local codes).
🍗 Whether you’re serving up wings, tenders, sides or snacks — the VF-2 and VF-3 bring Broaster’s reliability and ease of use to any kitchen.
📍 Upgrade your operation — less infrastructure, more cooking power. Discover more online at Broaster.com
Nov 24
🔥 #FAQFryDay: What’s the difference between Broasted® and fried chicken?
Broasted chicken isn’t your average fried chicken — it’s pressure-fried to perfection! 💥
Each piece is marinated with our proprietary blend, coated, and cooked in a Broaster Pressure Fryer, which locks in juices instantly for that crispy outside and tender inside you can’t beat.
🍗 Fun fact: “Broasted®” isn’t just a style — it’s a trademark of The Broaster Company. Only operators who use our equipment and ingredients can serve true Broasted chicken.
Nov 21