Top 5 Reasons to Invest in Broaster Trademark Food Programs
Starting a business from scratch in America has its ups and downs. There are a lot of risks involved including connecting with a supplier that you can rely on and developing a brand that people can trust.
One way to avoid these risks is to invest in a franchise, more specifically, a trademark food program like Broaster Company.
With over 65 years of experience, we understand your needs as a Broaster operator. Whether you own a convenient store, restaurant, grocery store, or youth sports center, we offer a variety of benefits that will increase your customer traffic and generate bigger profits.
The five main benefits to invest in our Broaster trademark food programs include:
- No Net Worth Requirement
- Leverage Your Existing Assets
- No Royalty Fees
- Ownership of Local Marketing Efforts
- Well Established Branding Included
No Net Worth Requirement
According to an article published in The Hustle, an average food franchise requires an applicant to have a “minimum net worth of $1m ($500k of which is liquid).” That’s the minimum. If your application gets accepted, you’ll then pay a franchise fee that costs approximately $30k on average; and that is only part of your total investment.
It’s frustrating to lose money before you make it, so investing in one of our Broaster Company trademark food programs, you don’t have to pay a franchise fee or worry about a net worth requirement. Once you sign our licensed trademark agreement, you will have everything you need to attract and serve your guests with food they’ll keep coming back for. All you need is cash or credit to purchase equipment and your own local marketing efforts.
Leverage Your Existing Assets
Another area of significant costs goes towards development. To get your restaurant up and running, you’ll have to pay real estate costs, building fees, equipment costs, inventory, and other investments. Most franchisors don’t want the liability that comes with financing or developing, so they stay mostly hands off.
Typically, the franchisee is responsible for the total initial investment, which varies depending on the type of store front and location.
When you invest with our trademark food programs, you are not responsible for any upfront building costs or kitchen requirements. You get to leverage your existing assets, whether that be in restaurants, grocery stores, convenient stores, or other channels. You can be in the business for as little as $10,000 to $15,000 — basically the cost of one piece of cooking equipment.
No Royalty Fees
The fees and the costs that come with investing in a franchise don’t stop once you are open for business. You are also responsible for paying royalty fees to the chain. According to the Hustle article, royalties can be anywhere from 4% and 8% of your monthly sales.
Our various trademark food programs have come with no royalty fees, helping grow your success even further.
Ownership of Local Marketing Efforts
In addition to the royalty fees is another 2% to 6% advertising charge that you pay for the franchise’s pre-established brand and customer base. With trademark food programs like ours, you aren’t forced into an advertising or marketing contract. You have complete ownership of local marketing efforts (which should be a percentage of your sales), and you get to do it your way.
Well Established Branding Included
However, branding does provide awareness, promises a great product, and generates traffic to your establishment. Our Broaster company brand has been a trusted and category defining trademark for more than 65 years. It provides a great foundation for your business, which you can customize to your store by offering something unique versus other stores that could be down the road.
So, if you are thinking about starting your own business, consider investing in a trademark food program. It’s a wonderful alternative to a major food franchise that is proven to drive sales and profit without the additional fees.
#BetterBeBroaster
National Fried Chicken Day calls for the best. 🍗
For generations, Genuine Broaster Chicken has delivered the crispy texture, juicy flavor, and quality that customers keep coming back for. Today, we’re celebrating the chicken that started it all.
Happy National Fried Chicken Day from Broaster Company!
Jul 6
Happy Fourth of July from Broaster Company!❤️🤍💙
Today, we’re celebrating freedom, family, and the food that brings people together. Whether you’re gathering for a backyard barbecue, community event, or holiday meal, we’re honored to be part of your tradition.
To find where you can purchase Genuine Broaster Chicken, use our store locator: https://broaster.com/store-locator/
Wishing you a safe and happy Independence Day filled with great food and great company!
Jul 4
"There`s nothing better than a trip to the lake and some crispy Broaster Chicken." 🌊☀️🏖️
Operator Spotlight: @thelodgesouthhaven – South Haven, Michigan
Since 1940, The Lodge has been a staple in South Haven. Originally known as The Curve Inn, the restaurant was purchased by its current owners in 2019 and completely renovated before reopening in 2021. While the space was transformed, their commitment to serving Genuine Broaster Chicken® never changed.
Today, The Lodge is a scratch kitchen in the heart of Michigan`s blueberry country, serving homemade favorites alongside hand-breaded Genuine Broaster Chicken. They put a local twist on their menu with favorites like the Spicy Blueberry Chicken Sandwich. Their love for Broaster Chicken runs so deep that they even top their famous Loaded Lodge Bloody Mary with a Genuine Broaster Chicken tender. The combination of tradition, local flavor, and quality ingredients has made them a destination for both locals and visitors alike.
📍 10336 Blue Star Memorial Highway, South Haven, MI 49090
🌐 www.thelodgesouthhavenmi.com
Next time you`re visiting Southwest Michigan, stop in and experience a South Haven tradition for yourself.
Jul 2
Leftover Genuine Broaster Chicken? Turn it into tomorrow`s lunch! 🥗
Shred up your leftover chicken and add it to your favorite salad for a quick, delicious protein boost. Fresh, flavorful, and a great way to make every bite count.
How do you use your leftover Genuine Broaster Chicken? Let us know in the comments! 🍗
Jun 29
Why do operators love the Broaster Equipment? 🔧🍗
Built for performance, consistency, and safety, the Broaster pressure fryers help operators deliver high-quality food day after day. With programmable cooking profiles, automatic time adjustments, and an integrated filtration system, it’s designed to maximize efficiency while maintaining the quality customers expect.
Reliable. Efficient. Trusted by operators everywhere.
Jun 26
This or That? 👀
Are you choosing the classic crowd-pleaser or turning up the heat?
🍗 Jumbo Popcorn Chicken – made with delicious whole white meat chicken and perfect for sharing.
🌶️ Jumbo Cajun Popcorn Chicken – all the quality you love with a bold Louisiana-style kick.
Which one is a top seller at your location? We would love to hear!
Jun 25
Your customers will thank you. 🙌🏻🐔
When you add the Genuine Broaster Chicken® food program to your menu, you’re serving more than just fried chicken. You’re serving the flavor, quality, and reputation people keep coming back for.
Jun 23
Happy National Onion Ring Day!🧅✨
Our Beer Battered Onion Rings start with whole slices of sweet Spanish onions and finish with a crispy, golden beer batter coating that keeps customers coming back for more.
Reach out to us today to learn more about our frozen foods!
Jun 22
Operator Highlight @fattscafe 🌟
Serving up Genuine Broaster Chicken® along with smash burgers, paninis, pizza, wings, shrimp, cheese curds, and more, Fat T`s Cafe is a must-visit in Cresco, Iowa! 🍗🍔🍕
Stop in for great food and enjoy a selection of beers, seltzers, and Frisky Fox wines. 🍺🍷
📍 128 N Elm St, Cresco, IA
📞 (563) 547-1060
Have you tried Fat T`s Cafe? Let us know your favorite menu item! ⬇️
Jun 17
Let`s start at the beginning.🍗💡🕰️
Before Broaster® became a trusted name in foodservice, there was L.A.M. Phelan, an inventor driven by innovation. In 1954, he introduced the Broaster® Pressure Fryer, pioneering a cooking method that delivered crispy, juicy chicken while improving efficiency in the kitchen.
More than 70 years later, his invention is still helping operators serve great food every day. Innovation starts with an idea.
Jun 15
MYTH: Frozen food means lower quality.❌
FACT: High-quality frozen products help ensure consistency, reduce waste, and simplify kitchen operations. Starting with a ready-to-cook program doesn`t mean sacrificing quality, it means serving great food with greater efficiency.✅
Broaster Express® is the perfect example, delivering the taste, quality, and convenience operators need to keep customers coming back for more.🍗
Less waste. More consistency. Happy customers.
Jun 12
At some point, you’ve just got to let the chicken do the talking. 🍗✨
The crispy coating. The juicy chicken. The flavor.
Ready to see what the hype is about? Visit our website to find Genuine Broaster Chicken® near you.
Jun 11
Happy National Herbs & Spices Day! 🌶️
When people think of Broaster®, they often think of chicken—but our seasonings bring bold flavor to so much more.
Turn up the heat with Nashville Hot. With the perfect balance of flavor and spice, it`s an easy way to add a fiery kick to chicken, sandwiches, wedges, fries, and more.
What would you try with Nashville Hot Spice? 🔥👇
Jun 10
Did You Know? 🤔🍗
Pressure frying does more than cook chicken, it helps seal in moisture!
By cooking under pressure in a sealed environment, natural juices stay locked inside the chicken instead of escaping during the cooking process. The result? Chicken that`s juicier, more tender, and packed with flavor in every bite. 😋
Ready to elevate your operation with pressure frying? Reach out to us today to learn more about our Broaster® Pressure Fryers.🍗
Jun 8
Celebrating 5 Years at Broaster Company! 🎉
Please join us in congratulating Sam B., IT Manager, and Melinda N., FSQA Specialist, on reaching their 5-year anniversaries with Broaster Company.
We are fortunate to have such dedicated team members whose hard work and commitment help drive our success every day.
Congratulations, Sam and Melinda, on this exciting milestone. We appreciate all that you do! 👏
Jun 5
In Wisconsin, National Cheese Day calls for Battered Cheddar Curds 🧀🍺
Dipped in batter infused with craft beer straight from the keg and par-fried to crispy perfection, these golden bites are the ultimate way to celebrate America’s Dairyland.
Add these crowd-pleasing curds to your menu today!
Jun 4
