Food Programs
With over 65 years of experience and thousands of licensed operators worldwide, no one understands the needs of operators better than Broaster Company. From Genuine Broaster Chicken® to the easy and convenient Broaster Express® Program, and the recently launched Rock County Smokehouse, Broaster Company offers branded food concepts that increase customer traffic and generate bigger profits.
Genuine Broaster Chicken
This is truly one-of-a-kind chicken. And the only one that delivers memorable meal experiences for customers. It’s Genuine Broaster Chicken®, and it’s been a trusted iconic brand for more than 65 years. Genuine Broaster Chicken is prepared with the freshest available chicken, proprietary ingredients and our own unique cooking process. It’s pressure fried in a patented Broaster Pressure Fryer. The end result is an amazing aroma and incomparable taste that chicken lovers crave. A taste beyond expectation. It’s the taste of chicken perfected and the only one that can truly be called Genuine Broaster Chicken.
Broaster Express
For convenience store owners, Broaster Express is a top choice to meet your foodservice needs. It’s the perfect meal or snack satisfaction for people on the go. The Broaster Express® Branded Food Program features our exclusive Broaster Ventless Fryers or our Broaster Pressure Fryers, delicious top-quality, ready-to-cook Broaster Foods®, unique flavor profiles and nationally recognized branding. We also offer a full line of appetizers and dipping sauces. It’s an unbeatable line-up of grab ‘n’ go deliciousness that will keep customers coming back again and again.
Rock County Smokehouse
Now you can feature a variety of fresh meats from ribs to pulled pork to tender and juicy brisket. Seasoned to perfection with a proprietary rub of blended spices. Smoked in-house to satisfy all the senses. And topped with the scrumptious sauces customers love. Bring the great taste of delicious, real wood-smoked BBQ to your customers. Create your own neighborhood smokehouse with our turnkey Rock County Smokehouse.
#BetterBeBroaster
#FAQFryDay: Who are Broaster Company’s Distributors?
The #ChickenExperts know!
👇
Broaster Company distributors work around the world to be your resource for equipment, food, and everything dealing with Broaster Company and Genuine Broaster Chicken. Some of our distributors took a little time during one of our past trade shows to introduce themselves and tell you their favorite things about Broaster Company!
Meet some our distributors!
#BetterBeBroaster #GenuineBroasterChicken #RestaurantIndustry
Mar 28
POV When we hear Genuine Broaster Chicken being cooked!😍
#BetterBeBroaster #GenuineBroasterChicken
Mar 27
Are you a breakfast person? Well, we know just the perfect place that serves delicious breakfast ALL day! 😍
Golden Bear is a pancake & crepery restaurant that offers any & every breakfast option you can think of. Anything from omelettes, skillets, Genuine Broaster Chicken & waffles, pancakes, French toast, and biscuits & gravy.. they have it all!
📍Lansing, IL
Thank you for being a Genuine Broaster Chicken operator!
#BetterBeBroaster #GenuineBroasterChicken
Mar 26
Have you tried cooking chicken tenders in the Broaster 2400 Pressure Fryer yet? 🤔
The 2400 is our large capacity, high efficiency pressure fryer for more food per hour, faster service, and greater sales!
Broaster 2400 Pressure Fryer Features:
🔥 Fast and productive –specifically designed for high volume production, cooks up to 64 pieces of fresh bone-in chicken per load in as little as 11 minutes
🔥 Patented Cover Lift System –quick closing and opening single action sealing including a pressure-activated cover locking mechanism for safety and ease of use.
🔥 Proven round cooking well design – engineered for more uniform heat distribution, durability, and efficiency; no cold spots or corners. Large capacity provides more room for product, minimizes sticking, and produces delicious, superior quality food.
🔥 Easy to operate – SmartTouch™ full color touch screen with easy to navigate tab menu.
🔥 Unique Auto Comp™ feature –automatically adjusts cooking time to accommodate for varying sizes and temperatures of loads.
DM us to learn more about our Broaster Equipment!
#BetterBeBroaster
Mar 24
#FAQFryDay: Why should I invest in Broaster Trademark Food programs?
The #ChickenExperts know!
👇
With over 70 years of experience, we understand your needs as a Broaster operator. Whether you own a convenient store, restaurant, grocery store, or youth sports center, we offer a variety of benefits that will increase your customer traffic and generate bigger profits.
5 main benefits of investing in our Broaster Trademark Food programs:
1. No Net Worth Requirement
2. Leverage Your Existing Assets
3. No Royalty Fees
4. Ownership of Local Marketing Efforts
5. Well Established Branding Included
If you are thinking about starting your own business, consider investing in a trademark food program. It’s a wonderful alternative to a major food franchise that is proven to drive sales and profit without the additional fees. Contact us today!
#BetterBeBroaster #GenuineBroasterChicken #RestaurantIndustry
Mar 21
Chefs do all the cooking, do you ever wonder what they eat in a day? 🤔
Check out what Chef Ken eats throughout his day… if it’s not Broaster, he doesn’t want it! 🤷🏻
#BetterBeBroaster #GenuineBroasterChicken
Mar 20
Craving the perfect snack? How about our Cream Cheese filled Jalapeño Peppers? 😍
Broaster’s Breaded Jalapeño Peppers with Cream Cheese are coated with a gourmet Panko bread crumb for exceptional flavor. They have a slight kick to them and are a very popular appetizer and make for the perfect snack!
Frozen and ready to cook. Available at a Broadliner Distributor near you! 👏🏼
#BetterBeBroaster #GenuineBroasterChicken
Mar 19
Our Operator Spotlight of the week goes out to Spare Time Bowl, Bar & Grill located in Turtle Lake, WI! 🎳
Spare Time Bowl, Bar & Grill offers all of your favorite foods! They have a variety of appetizers, salads, burgers, sandwiches & wraps, and Genuine Broaster Chicken!
Planning a family bowling night? Make sure to check them out! 🤗
#BetterBeBroaster #GenuineBroasterChicken
Mar 17
#FAQFryDay: Why choose Broaster’s Ventless Fryers?
The #ChickenExperts know!
👇
Broaster’s Countertop Ventless Fryers are the reliable, best-in-class option in most categories, with new product innovations in the works, all the time. Our fryers operate when you need them most, compared to AutoFry and Perfect Fry, Broaster’s Ventless Fryers are incredibly easy to service and maintain, which saves you time, money, and frustration.
Regular cleaning has never been more crucial to your business. And since Broaster’s Ventless Fryers use simple food baskets vs. input/output shoots, our equipment naturally stays much cleaner during operation. Compared to AutoFry and Perfect Fry models, Broaster’s VF-2 and VF-3 ventless fryers come with our proprietary SmartTouch controller…the most intuitive, contemporary controller on the market.
If you’re looking to learn more about how Broaster Equipment might fit into your commercial kitchen, feel free to contact us today!
#BetterBeBroaster #GenuineBroasterChicken #RestaurantIndustry
Mar 14
A week without Genuine Broaster Chicken is a week too long! 😭
#BetterBeBroaster #GenuineBroasterChicken
Mar 13
Crazy Pizza is the right place for a hot slice of pizza or some juicy Genuine Broaster Chicken!
They offer delicious pizzas, fresh food, salads, side orders, seafood, calzones, sandwiches, pasta, desserts, and more. But that`s not all. They even have halal & a special Middle Eastern menu, too!
📍Dearborn Heights, MI
Thanks for being a Genuine Broaster Chicken operator!
#BetterBeBroaster #GenuineBroasterChicken
Mar 12
It’s almost that time of the year again and we’re super excited! 👏🏼
The 2025 @nationalrestaurantshow is only a couple months away and we can’t wait to see you all there. Join us and be part of the largest gathering of foodservice professionals in the Western hemisphere!
📍 Chicago, Illinois
📆 May 17 - 20, 2025
⭐️ Booth #4062
More information 🔜
#BetterBeBroaster #GenuineBroasterChicken #NationalRestaurantShow #2025NationalRestaurantShow
Mar 11
Wondering what you can cook some delicious Boneless Buffalo Wings in? How about in a Broaster 1600 Pressure Fryer? 🤗
The Broaster 1600 PF is the smallest footprint, most cost-effective medium-capacity pressure fryer we have available.
Special Features:
🔺Fast and productive – specifically designed for high volume production
🔺Unique Pressure Activated Cover Locking Mechanism – quick closing & opening single action sealing including a pressure- activated cover locking mechanism for safety and ease of use
🔺Proven round cooking well design – engineered for more uniform heat distribution, durability, & efficiency
🔺Large capacity provides more room for product, minimizes sticking, & produces quality food
🔺Easy to operate – SmartTouch™ full color touch screen with easy to navigate tab menu
🔺Unique Auto Comp™ feature – automatically adjusts cooking time to accommodate for varying sizes and temperatures of loads.
🔺Automatic cook cycle counter
🔺Built-in filter system
🔺Touch screen controller option now standard
Check out more of our equipment here 👉 https://broaster.com/equipment-categories/
#BetterBeBroaster
Mar 10
Happy National Employee Appreciation Day!
Today and everyday, we are very grateful for every single person that’s part of our Broaster Team. Broaster Company appreciates all of the hard work and dedication that everyone puts into their work. We wouldn’t be the great company that we are today, without YOU!
Thank you! 😊
#GenuineBroasterChicken #BetterBeBroaster #employeeappreciation
Mar 7
In honor of National Frozen Food Day, we’d like to tell you a little more about our Frozen Food Line! 👏🏼
Broaster Foods offers you the finest quality marinated and breaded frozen chicken prepared by the same company that brought you world famous Genuine Broaster Chicken®.
Always cut directly from the breast, marinated and breaded, par-fried then frozen for quick and easy preparation at your establishment, you won’t find any formed or pressed chicken products in the Broaster Foods portfolio.
Our frozen food portfolio offers a full line of appetizers, seafood, side items & many other products!
What are your top 3 favorite food items from our Frozen Food Line? Let us know in the comments! 👇
#BetterBeBroaster #GenuineBroasterChicken #NationalFrozenFoodDay
Mar 6
Daylight Savings is right around the corner. Don’t forget to spring your clocks forward on March 9th! ⏰
#BetterBeBroaster #GenuineBroasterChicken #daylightsavings
Mar 5
