Food Programs
With over 65 years of experience and thousands of licensed operators worldwide, no one understands the needs of operators better than Broaster Company. From Genuine Broaster Chicken® to the easy and convenient Broaster Express® Program, and the recently launched Rock County Smokehouse, Broaster Company offers branded food concepts that increase customer traffic and generate bigger profits.
Genuine Broaster Chicken
This is truly one-of-a-kind chicken. And the only one that delivers memorable meal experiences for customers. It’s Genuine Broaster Chicken®, and it’s been a trusted iconic brand for more than 65 years. Genuine Broaster Chicken is prepared with the freshest available chicken, proprietary ingredients and our own unique cooking process. It’s pressure fried in a patented Broaster Pressure Fryer. The end result is an amazing aroma and incomparable taste that chicken lovers crave. A taste beyond expectation. It’s the taste of chicken perfected and the only one that can truly be called Genuine Broaster Chicken.
Broaster Express
For convenience store owners, Broaster Express is a top choice to meet your foodservice needs. It’s the perfect meal or snack satisfaction for people on the go. The Broaster Express® Branded Food Program features our exclusive Broaster Ventless Fryers or our Broaster Pressure Fryers, delicious top-quality, ready-to-cook Broaster Foods®, unique flavor profiles and nationally recognized branding. We also offer a full line of appetizers and dipping sauces. It’s an unbeatable line-up of grab ‘n’ go deliciousness that will keep customers coming back again and again.
Rock County Smokehouse
Now you can feature a variety of fresh meats from ribs to pulled pork to tender and juicy brisket. Seasoned to perfection with a proprietary rub of blended spices. Smoked in-house to satisfy all the senses. And topped with the scrumptious sauces customers love. Bring the great taste of delicious, real wood-smoked BBQ to your customers. Create your own neighborhood smokehouse with our turnkey Rock County Smokehouse.
#BetterBeBroaster
This is our secret weapon for consistency and speed—the Broaster 1800. Built for high-volume performance, safety, and ease.
Learn more here: https://ow.ly/P7L250WN3ZB
@rmd_5_2_8_0
@tsbldistributingmn
@taylorfreezerscalifornia
@midwestequipmentco
@woodfoodsystems
@taylorfreezermi
@taylornewengland
Sep 9
Chicken lovers, it’s decision time! 🍗✨ Are you picking Regular or Spicy chicken?
Our team here at Broaster sides with Regular!
Sep 8
We’re kicking off National Chicken Month with a tough choice… 👀 Are you team Bone in or Boneless?
Sep 5
It’s National Chicken Month 🐔🎉 And honestly… do we ever stop celebrating? 😉
Stay tuned for a month full of chicken “THIS or THAT” fun! 🍗✨
Sep 2
🇺🇸 Happy Labor Day from Broaster Company!
Today, we celebrate the hardworking people who keep kitchens running, customers smiling, and communities thriving. 🍗
From our team to yours — thank you for your dedication, passion, and hustle every day of the year. Whether you’re serving Genuine Broaster Chicken or enjoying some well-deserved time off, we appreciate you! ❤️
Sep 1
🍗 Did you know? Our Broaster Jumbo Popcorn Chicken is made with 100% breast meat, marinated and coated in our signature seasoning for that one-of-a-kind Broaster flavor you can’t get anywhere else.
🔥 Bigger than your average popcorn chicken = more value + more flavor for your customers.
🧊 Frozen & ready to cook, they’re perfect as an appetizer, snack, or paired with a dipping sauce. Oh… and yes, we’ve got Cajun too! 🌶️ Now available nationwide through @dotfoodsofficial.
Aug 31
#FAQFRYday 🍗 Ever wonder what makes a pressure fryer different from an open fryer?
💡 Open Fryer – Invented in the 1800s, it’s the classic “deep fryer” you see at quick-service spots. Food is submerged in hot oil (often in a basket).
💡 Pressure Fryer – Invented in the 1950s, it cooks in a sealed well under pressure (12–14 psi), locking in flavor, moisture, and tenderness.
✅ Why operators love pressure fryers:
- Juicier, more flavorful results 🍗
- Faster cook times ⏱
- Less oil absorption = lighter, less greasy food
- Great for high-volume kitchens that need consistency
Once you taste the difference, there’s no going back.
Aug 29
Say hello to your NEW go-to side: Savory Crunch Potato Wedges 🥔✨ Made for Operators. Craved by Customers.
✔️ Double coated for extra flavor + crunch
✔️ Zesty pepper seasoning
✔️ Consistent Quality from thick-cut Idaho potatoes
✔️ Quick cook + long hold times
✔️ Frozen, ready to cook
Golden, crispy, operator-approved.
👉 Add Savory Crunch Wedges to your menu today! Learn more at broaster.com
Aug 28
Mid-week slump? 🐔 Treat yourself to some Genuine Broaster Chicken… your taste buds will thank you later 😉 #BetterBeBroaster
Use the link in our bio to find our store locator.
Aug 27
🔥 Dip, dunk, or drizzle — our sauces bring the flavor! Choose from:
▪️ Honey Mustard – sweet & tangy
▪️ Buffalo – bold & spicy
▪️ BBQ – smoky & savory
▪️ Ranch – creamy & classic
Which one’s your go-to? 👇
Aug 25
#FAQFRYday - How is Broaster Company different than other competitors in the market?
We’re your all-in-one foodservice partner—offering everything from premium kitchen equipment to the delicious foods that go with it, plus branded programs and personalized support built for your business.
✔️ Equipment
✔️ Food
✔️ Programs
✔️ Solutions
Everything you need. All in one place. Learn more at broaster.com
Aug 22
It really is that simple… Once you taste Genuine Broaster Chicken, there’s no going back.
Aug 19
✨ Operator Spotlight ✨
@mrchickendearbornhgts 🍗 is THE place to go in Dearborn Heights, MI! They’ve got it all — specials, 🍽️ dinner combos, 🥗 fresh salads, 🥔 sides, and 🥪 sandwiches.
Serving southeastern Michigan for over 50 years, they’re famous for their pressure-cooked Genuine Broaster Chicken! 🎉 We’re so grateful for our partnership ❤️🙌
Aug 18
#FAQFRYday 🤔 “I’m a new Trademark Operator— do you offer any marketing assistance?"
Yes! Our Distributor Portal is loaded with marketing tools so you can hit the ground frying. 🍗🔥
Aug 15
Genuine Broaster Chicken`s version ✨🧡🍗 #taylorswift #genuinebroasterchicken #thelifeofashowgirl #broaster
Aug 13
A little kick, a lot of flavor! 🔥
Our Breaded Jalapeño Peppers are stuffed with smooth cream cheese, coated in gourmet Panko breadcrumbs, and frozen fresh—ready to cook in minutes. Perfect as an appetizer, side, or snack!
Now available nationwide through @dotfoodsofficial
Aug 13
