In The News
#BetterBeBroaster
Please join us in welcoming Lance Ellis to Broaster Company as our new National Sales Manager! ✨
Lance brings extensive experience in foodservice manufacturing and distribution, with a proven track record in domestic and international sales leadership, national account management, and organizational development. His background aligns seamlessly with the Broaster Company commitment to delivering innovative, high-performance solutions to operators worldwide.
In his role, Lance will lead national sales initiatives and support strategic growth across Broaster’s portfolio of pressure fryers, ventless solutions, and ready to cook menu items, while strengthening key partnerships and expanding Genuine Broaster Chicken and Broaster Express branded programs. 🍗
Lance is known for his relationship-driven leadership style, ability to align teams around shared goals, and focus on long-term customer success. We’re excited to have him on board as we continue expanding our reach and delivering value to foodservice operators globally.
Welcome to the team, Lance! 🎉
Jan 8
Operator Spotlight! ✨
This week’s spotlight goes to Reinbeck Country Food in Reinbeck, Iowa — a local grocery store with a full-service deli packed with quality meats and delicious prepared foods. Inside, you’ll find all kinds of goodies, including Genuine Broaster Chicken and Broaster Express products, made fresh for customers who want great taste and convenience.
If you’re ever traveling through Iowa, be sure to stop in and check them out! 🔥
#BetterBeBroaster #GenuineBroasterChicken #BroasterExpress
Jan 6
It starts with a rush. Lunch crowd building. Dinner just around the corner. 🕒🔥
You need something that cooks fast, holds strong, and keeps customers coming back.
Enter our Broaster Foods Boneless Buffalo Wings. Made from 100% breast meat, marinated for flavor, and coated in our proprietary breading—every piece fries up moist, crispy, and crave-worthy. Bigger-than-average portions mean better plate coverage and better value.
From c-stores and bars to restaurants and arenas, these wings fit any operation:
✔️ Easy to prep
✔️ Consistent results
✔️ Great quality product
Now available nationwide through @dotfoodsofficial
Jan 5
Happy New Year from Broaster Company! ✨
Jan 1
We’re grateful for everything 2025 has brought — the challenges, the wins, and everything in between. ❤️
A huge thank you to our distributors, operators, families, and friends for being part of our journey.
One thing’s for sure… in 2026, we want to eat more Genuine Broaster Chicken! 🐔 #BetterBeBroaster
Dec 31
Last week, our team came together to spread some holiday cheer ♥️🎄
We sponsored a family for Christmas this year. Our team raised a grand total of $1,247! ✨
Because of our team’s generosity, we were able to fulfill every item on our sponsored family’s wishlist and get additional gifts for The Salvation Army 🎁
We are so proud of our team who came together to make this season brighter for a family in our community.
Dec 16
Yesterday we celebrated “the most Broasterful time of the year” with an afternoon full of good food, friendly competition, and holiday cheer! 🎄✨
We enjoyed lunch from Hoffman House 🍽️ a dessert bake-off 🍰🍪 5 silent auction winners 🎅 a 50/50 raffle 💰 and special gifts for our employees 🎁 We are so grateful for this team! ❤️ #BetterBeBroaster
Dec 12
We love a loyal Genuine Broaster Chicken fan! ❤️ But can anyone beat 62 years of enjoying our chicken pressure-fried to perfection? Tell us—how long have you been eating Genuine Broaster Chicken? #BetterBeBroaster
Dec 7
Jumbo Corn Dogs are here! Have you added them to your menu yet? Made with a premium pork & beef frank and coated in a sweet cornmeal batter, these Jumbo Corn Dogs cook up with a perfectly crispy outside—whether in your pressure fryer or ventless fryer. Now available nationwide through @dotfoodsofficial
Dec 4
✨ Operator Spotlight ✨
Say hello to @spiral_pizza in Hastings, Minnesota! Serving their community since 1965, they’re known for fan favorites like their classic pizza, ribs, JoJo potatoes, and of course — Genuine Broaster Chicken. We’re proud to support operators like you! #BetterBeBroaster
Dec 2
Did you know? ✨ Most of our Genuine Broaster Chicken locations offer catering! Grab your favorite chicken and sides for your holiday parties, company events, and more. 🍗 Find a store at broaster.com
Dec 1
Out and about shopping and need some Broaster Chicken? You know where to find us! 👉 Click the link in our bio for our store locator.
Nov 28
From our kitchen to yours, Happy Thanksgiving 🦃🍽️🥧
Nov 27
Ready to fry without the hood? Meet the VF-2 & VF-3 Ventless Countertop Fryers by Broaster.
🔧 What they deliver:
- Full-color SmartTouch™ touchscreen with up to 100 pre-programmed cook profiles.
- Unique Auto-Comp™ technology that adjusts cooking time based on load size and temperature.
- Compact ventless design — no overhead hood required (check local codes).
🍗 Whether you’re serving up wings, tenders, sides or snacks — the VF-2 and VF-3 bring Broaster’s reliability and ease of use to any kitchen.
📍 Upgrade your operation — less infrastructure, more cooking power. Discover more online at Broaster.com
Nov 24
🔥 #FAQFryDay: What’s the difference between Broasted® and fried chicken?
Broasted chicken isn’t your average fried chicken — it’s pressure-fried to perfection! 💥
Each piece is marinated with our proprietary blend, coated, and cooked in a Broaster Pressure Fryer, which locks in juices instantly for that crispy outside and tender inside you can’t beat.
🍗 Fun fact: “Broasted®” isn’t just a style — it’s a trademark of The Broaster Company. Only operators who use our equipment and ingredients can serve true Broasted chicken.
Nov 21
This week, our Broaster employees (and retirees!) headed home with their Thanksgiving turkey—our small way of saying thank you for all the hard work and commitment they bring to the table every single day 🦃
Wishing our entire Broaster family a wonderful Thanksgiving filled with good food and great company ❤️
Nov 20
